Async name scoring · From $0 free · $19 Pro · $99 Max · 48hr SLA

Name generators give you options. NameJury gives you the top picks.

27 expert-style reviewers score your shortlist and tell you which name wins — and why the runners-up don’t. Then we check what’s actually free to claim: the domain, the social handles, and trademark conflicts — so you don’t fall for a name you can’t own. Try it free; the full report is $99, back in 48 hours.

Screen — not legal clearance. Consult a trademark attorney before filing.

What a reviewer said

Candidate
Mossroot
Wellness brand for postpartum mothers
Top pick · Use it14 of 27 reviewers agree

Memorability
78
Pronunciation
91
Category fit
69
Defensibility
82

“‘Moss’ does the heavy lifting — it’s the postpartum-mother body memory of soft, ground, regenerative. ‘Root’ closes it without getting precious. Watch the category fit if you push toward clinical positioning.”

— Reviewer 14 of 27 · Early-stage × Playful
How it works

A name has to clear four stages. We test all four before you commit.

01
Reviewer scores

A pool of 27 reviewers — by stage, vertical, and temperament — score your candidates and write the one paragraph that explains why.

St.
02
Live domain check

A live check of every domain you’d want — .com, .co, .io, .ai — plus the obvious look-alikes worth grabbing so no one else can.

St.
03
Trademark conflict

We scan the US trademark office, Google, the App Store, and Product Hunt for names that could clash — checked fresh, not from a stale cache.

St.
04
Availability check

A defensibility matrix: does the name lock you into a position you actually want, or does it leak meaning to a competitor?

St.
Why reviewers — not vibes

Six friends with opinions can't tell you which name your buyer will buy.

A pool of reviewers can. Each reviewer carries a stated stage, vertical, temperament, and buying motive. The score is the one paragraph they wrote — not a number on a dial.

Reviewer 09 of 27 · Late-stage × Skeptic

“Fourthtri is what a postpartum doula names her Instagram, not what a Series A founder names her company. The buyer reads ‘tri’ as clinical-adjacent and then resents you for tricking her. Don't ship it.


Candidate · Fourthtri
Score · Don't use
27 reviewers, declared up front.
27 / 27

Not a “consumer focus group.” A balanced mix — every cell below is a specific type of buyer with a clear point of view.

Stage
Vertical
Temperament
Sample reviewers
  • Early-stage × Playful · WellnessP-14
  • Late-stage × Skeptic · D2CP-09
  • Operator × Pragmatist · SaaSP-22
  • Investor × Defensive · HealthcareP-07
How it works

From 8 candidates to your top picks, in 48 hours.

01
You submit 3 – 8 names you're considering.

Paste them, plus your URL or a one-line product description. That's the intake. No questionnaire.

≈ 2 min
02
The reviewers score, async.

Each reviewer writes a one-paragraph score per candidate. Quotes are weighted by reviewer credibility on your category.

≈ 8 hrs
03
Live domain + trademark validation runs.

We check the domain registrar, the US trademark office, the App Store, Product Hunt, and Google — live, not from a stale cache. We flag real conflicts, not just exact matches.

≈ 4 hrs
04
Availability check is written by hand.

For the top two candidates: what positioning the name locks you into, what it leaks, and what a competitor could legitimately do to flank you.

≈ 3 hrs
05
Your report lands in your inbox.

One top pick. The reasons against each runner-up. The matrix. The conflict scan. Linkable so you can show your co-founder.

By hour 48

Pro ($19) covers stage 1 in full. Max ($99) runs all four.

Real artifacts, not promises

This is what a trademark row looks like in the report. Not a screenshot of a competitor's screenshot.

Stage 03 · Trademark conflict screen
Mossroot
Clear · all sources
USPTO Mossroot, class 005 + 044
No conflict
Google “mossroot” exact, 12 mo
No conflict
App Store mossroot, mossr00t
No conflict
Product Hunt mossroot ± fuzzy
Adjacent

A trademark conflict surfaced after launch averages $120K – $750K to resolve. We run this stage live, every project — not from a stale cache.

Who's behind NameJury

Built by Felipe Baytelman — spun out of a venture studio that named LodgeProof, AdmitCompass, and seven other live brands.

The reviewer methodology was built for in-house naming work before it became NameJury. We run it on every brief, whether you pay us or our portfolio does.

Built on the workflow that named LodgeProof + AdmitCompass.

The math

An 18-month build killed by a $15K naming mistake. A trademark conflict averages $120K – $750K to resolve. NameJury is $99.

Cost · rebrand after launch
$15,000

Median: domain reclamation, comp redesign, customer comms, lost SEO equity, contract amendments.

Cost · TM conflict resolution
$120K $750K

USPTO opposition / cease & desist range. Excludes engineering cost of forced rename mid-build.

Cost · NameJury report
$99

Your top picks. 48 hours. Money-back if no name clears all four stages. Free re-run if you reject all candidates within 14 days.

Pricing — three depths of review

From a single reviewer to the full set.

Every project starts free with one reviewer. Add the full set of reviewers — or unlock everything — for more depth.

Tier · 01
Free
Single reviewer
$0
Start a project · free
  • 3–5 generated names from URL or brief
  • One reviewer · one summary paragraph
  • Angle teaser (locked depth)
  • ·No live scans · no availability check
POPULAR
Tier · 02
Pro
6 reviewers
$19
Get Pro · $19
  • Full 6-reviewer scoring
  • Top-5 of ~20 generated names
  • Angle selector: keep, drop, add your own angle
  • Public vote URL — let your community weigh in
  • 5 runs (re-run names, swap a reviewer, change an angle)
Tier · 03
Max
Everything included
$99
Get Max · $99
  • Everything in Pro · 27 reviewers
  • Live trademark conflict screen · 8 sources
  • Availability check · top 2 names
  • Reviewers calibrated from real votes on your URL
  • Automated domain bundle · checked live
  • 20 runs to use whenever you like

48hr SLA · Money-back if no name is kept by the reviewers · Re-run within 14 days.

The fine print

If you were going to ask, we put it here.

“Is this just GPT in a trench coat?”

No. The reviewers are a balanced mix of buyer types, each with a clear point of view; the AI model is just one tool among several. The domain and trademark checks are live lookups against the registrar, the US trademark office, the App Store, and Product Hunt — real data, not generated text. The availability check is written by hand by the studio.

“What if none of my names clear all 4 stages?”

Refund — full $99, no questions. You also get the report; the failures are documented so your next batch doesn’t repeat the same mistakes. Or take the free re-run within 14 days.

“Why $99? That sounds either too cheap or too much.”

$99 is for the full Max tier — the full set of reviewers, live domain validation, trademark conflict scan, and availability check. We also offer a $19 Pro tier for buyers who don’t need trademark or the availability check, and a free tier for a reviewer-only pass.

48hr SLA · Money-back if no name clears all 4 stages · Free re-run within 14 days.
Begin · New project

Get your top picks.
Then go build.

48hr SLA · Money-back if no name clears all 4 stages · Free re-run within 14 days.

$99 for the full report after.

Screen — not legal clearance. Consult a trademark attorney before filing.